Recommendations

​

​

​

​

​

​

​

​

​

1. Strategy: Understand who the company is, where they land in the market based on company strategy, a) cost leadership, b) cost focus c) differentiation focus, d) differentiation leadership

2. Brand: Understand the mission and branding of a company.

3. Create: Creating a floor plan enabling navigation and identifying points of interest for specific products.

4. Budget: Budget where accent, general, and task lighting funds will be distributed

5. Spec: Choose products based on color temperature, dramatic/diffusion, color saturation to best represent product.

6. Validate: Convince and prove to business based on product and lighting specs why the best choice.